About
We’re driven by genuine partnerships, relentless creativity, diverse opinions, experience and ideas to build original campaigns that elevate our clients’ brands.
Services
Strategic and digital content marketing services.
Substance Global is a creative marketing agency that specialises in content and strategy across digital, social and PR for a global high profile client base.
Our Work
Socially awkward Barney and Ron, his malfunctioning B*Bot, set out together on a hilarious adventure, learning about themselves and the true meaning of friendship along the way.
To celebrate the launch of Pokémon Brilliant Diamond & Pokémon Shining Pearl, we were tasked with creating an online contest to showcase fans’ furry (and non-furry) best friends.
Following our success with Amgen Oncology, we started working with the “Amgen ICON” regions to grow their Twitter following, increasing their reach and brand awareness among key audience profiles. Amgen ICON refers to 9 countries: Canada, Mexico, Colombia, Argentina, Brazil, Egypt, Saudi Arabia, UAE and Turkey.
To bring the world of SEGA’s Persona 5 Royal to life in order to inform and promote the game's new features. This would give the European media a chance to play the highly acclaimed game, complete with FIGS subtitles for the first time ever in the franchise.
Cinema is back, and nobody does it quite like Curzon. Known for their atmosphere, comfort, cool locations, and above all their unique and varied film programme, our task was to refresh this exciting brand and remind people of their unique offerings.
Clients
Disney
XBOX
Amgen
Paramount Pictures
BBC
Warner Brothers
Dreamworks
SEGA
Sony Pictures Entertainment
AMC/CBS
20th Century Studios
STX Entertainment
Rebellion
StudioCanal
Andrew Freedman
CEO and Co Founder
Substance Global was founded by Andrew in 2003. Since then he has helped lead us to our position as a top tier boutique agency operating on 3 continents. No grand plans - just a tight-knit and hard-working crew who deliver time and again for each other, and our phenomenal clients.
Colin Swift
Managing Director
Colin has been at Substance Global for 16 years, after a career in technology as a software engineer and systems analyst. Colin joined Substance as our first Project Manager before becoming Operations Director, managing global creative campaigns for clients such as 20th Century Fox and Warner Brothers, as well as driving the business into the video games sector with Warner Games and Xbox. Taking over as Managing Director in 2015, Colin oversees the day to day running of our teams and business.
