Salary: £45,000 - £50,000 pa
Location: UK or US
The role requires several years of experience managing Social/ Paid Search or Programmatic activity. The ideal candidate will be confident in managing relationships and leading junior team members towards the goal of driving quantifiable results for the client. They will also be process orientated with experience of using tools & tech to manage activation for complex, multi-market client structures. The main focus will be on international markets, and you will be reporting directly to our Head of Paid Media. The role involves planning and executing Programmatic/Display media campaigns, strategizing media placements, utilizing analytical skills to optimize campaigns, communicating effectively with clients and vendors, and staying updated on new media trends.
Setting up of Programmatic/Display ad campaigns for our clients
Daily optimisation of campaigns, budget planning, and strategy recommendations
Monitor and React to changes in Campaigns
Produce ongoing reports that stakeholders can easily understand to show ongoing performance.
Improve and automate workflows to make reporting and optimisations more efficient for the team.
Work with creative to build amazing digital ads that drive clicks and conversions.
Work directly with Ad Networks to get better rates and increase ROAS
Scope for new sites to experiment and organise direct deals
Assistance in the overall management of campaigns across different platforms
Daily campaign optimisation using BI (Business Intelligence) tools and excel based data analysis.
Build and maintain strong relationships with senior client stakeholders and third parties
Gaming career background
Plan and execute display programmatic and direct display campaigns with external partners across all regions/countries.
Proven experience as a PPC Manager, Paid Search Specialist, or in a similar role focused on Google Ads.
Expertise in Google Ads and Google Analytics; familiarity with Google Tag Manager is a plus.
Experience with A/B testing, performance reporting, and conversion rate optimisation.
an understanding of the wider programmatic ecosystem and the modern media agency
Basic HTML knowledge to set up and test click tags
Good understanding of Google Analytics, Google Tag Manager and building basic reports in Google Data Studio
Excellent written and spoken skills in the English language
Within 3 hours of GMT timezone (we’re based in the UK)
Film/TV experience